Forbes: This Business Banking Fintech Crossed $1 Billion in Assets on the Platform

Customer Case Study with INSHUR’s Head of Finance

Meow Technologies, Inc.

Meow Technologies, Inc.

Meow Technologies is a financial technology company, not a bank. Banking services are provided by FirstBank, a Tennessee corporation, and by Grasshopper Bank, N.A. and Third Coast Bank SSB; Members FDIC. Sweep programs allocate deposits across a network of FDIC-insured banks and are offered through Meow’s partner banks, FirstBank, a Tennessee corporation, for up to $125 million, Grasshopper Bank, N.A. for up to $125 million, and Third Coast Bank SSB for up to $50 million.

Advisory services are offered through Meow Advisory, LLC, an SEC-registered investment advisor. Brokerage services provided by BNY Mellon Pershing, member SIPC, through a clearing and custody relationship with Atomic Invest.

INSHUR is an embedded insurance provider for the on-demand economy in the United States, the United Kingdom and the Netherlands.

Founded in 2016, INSHUR is an established Series B startup that’s raised over $60 million with investors that include Viola Fintech, Jerusalem Venture Partners and Munich Re Ventures.

Today, we are featuring Beatrice Genin-Lomier, Head of Finance at INSHUR. Prior to INSHUR, Beatrice spent almost 15 years leading Accounting, FP&A and various finance functions at Kimberly-Clark, a $50 billion publicly traded CPG business.

Without further ado, we’re learning about why her team is using Meow to manage their cash.

1. Why use Meow compared to a legacy provider or other options?

“Every single finance team wants the combination of legacy safety and security with the easy-to-use interface of a financial technology company.

Meow married both because their treasury products enable us to get our own brokerage account at BNY Mellon Pershing*.

You get top yields and security. But I also love that we have our own dedicated slack channel for customer support questions.

Banking is mission-critical. The Meow team responds in seconds and works around the clock to make sure we have a delightful experience.”


2. Tell me a bit about your priorities and how you think about cash management for your startup.

“Our top priority will always be safety. Next, we care about maximizing yield. Lastly, we prioritize operational simplicity with a focus on accounting integrations and application navigation.

The power of working with a financial technology company like Meow is they’re 100% focused on solving the safety, security and transparency piece.”

3. What about Meow has stood out to you that causes you to continue using the platform?

“I love Meow’s multi-entity functionality. This makes it easy to manage and earn yield across our TopCo and/or subsidiaries all from a single dashboard.

Lastly, the ability to auto-roll U.S. Treasury Bill maturities and withdrawal funds when necessary removes a big pain point from previous banking experiences.”

4. Given that INSHUR is a global business, how are you thinking about utilizing Meow for these needs?

“INSHUR is a global business with multi-entity, multi-account, and multi-currency needs.

Our goal is to maximize interest income, minimize fees, and minimize operational hassle associated with managing our global business exposure across USD, Sterling and Euros.

With Meow's recent U.K. launch, I’m excited for the opportunity to consolidate, simplify and earn significant interest income across our currency mix.”

*Disclaimers:

This material does not constitute an offer, solicitation or recommendation to sell or an offer to buy any securities, investment products or investment advisory services. All investments involve a significant degree of risk, and there can be no assurance of investment success. Unless otherwise stated, all representations in this presentation are Meow's beliefs based on sector knowledge and/or research. All investments involve a significant degree of risk, and there can be no assurance that Meow’s investment objectives will be achieved by any recommendations made or that any investment will be profitable. Past performance is not necessarily indicative of the future performance or the profitability of any investment in any security suggested by Meow. Nothing contained herein is or should be relied upon as a promise, representation or guarantee as to the future performance of any investment or any recommendation made by Meow. It should not be assumed that the recommendations made by Meow now or in the future will be profitable or will equal the performance of the securities discussed here. The case studies discussed herein were selected based on objective non-performance based criteria and are provided for illustrative purposes. There is no guarantee that Meow will find similar opportunities in the future. Additional information about these investment case studies can be obtained by contacting Meow.

This content is only being distributed to and is only directed at persons who are: (a) persons falling within article 49(2)(a) to (d) (“high net worth companies, unincorporated associations, etc.”) of the Financial Services and Markets Act 2000 (Financial Promotion) Order 2005 (the “Order”); or (b) persons to whom it may otherwise be lawfully communicated (all such classes of persons together being referred to as “relevant persons”). This content must not be acted on or relied upon by persons who are not relevant persons. Any investment or investment activity to which this content relates is available only to relevant persons and will be engaged in only with relevant persons.

Meow is a financial technology company and registered investment adviser, not a depository, bank or credit union, and your account at Meow is not, itself, an FDIC-insured product. Registration as an investment adviser does not imply any level of skill or training. Advisory services offered through Meow Advisory, LLC, an SEC-registered investment advisor. Subadvisory services are offered through Atomic Invest LLC ("Atomic Invest"), an SEC-registered investment advisor, member SIPC. Atomic Invest was formerly known as Helium Advisors LLC. Brokerage services provided by BNY Mellon Pershing, member SIPC, through a clearing and custody relationship with Atomic Invest. Meow Advisory, LLC has a subadvisory relationship with Atomic Invest to manage and execute investments on behalf of its customers. Technology services may be provided by Atomicvest.

The case studies discussed herein were selected based on objective non-performance based criteria and are provided for illustrative purposes. There is no guarantee that Meow will find similar opportunities in the future. Additional information about these investment case studies can be obtained by contacting Meow.

Meow Technologies is a financial technology company, not a bank or FDIC-depository insured institution. Likewise, Meow Technologies is not an investment adviser and none of the information presented herein should be relied upon as financial advice or a recommendation to make any financial decision nor should it be considered to be tax or legal advice. The information is the opinion of Meow Technologies for educational purposes and may not be suitable for all companies. Products, like the one described herein, are offered through Meow Technologies and are not advisory services which are only offered through Meow Advisory, LLC.** The FDIC’s deposit insurance coverage only protects against the failure of an FDIC-insured bank.**

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*Disclaimer: Meow Advisory LLC is a registered investment adviser. Registration as an investment adviser does not imply any level of skill or training.
For accounts opened through Atomic Brokerage LLC: Meow Advisory LLC has an engagement with Atomic Brokerage LLC (“Atomic Brokerage”), a registered broker-dealer and member of FINRA and SIPC , to bring you the opportunity to open a brokerage account. Brokerage services for customers of Meow Advisory LLC are provided by Atomic Brokerage. For more details about Atomic Brokerage, please see the Form CRS, General Disclosures, and the Privacy Policy. Check the background of Atomic Brokerage on FINRA’s BrokerCheck.
For subadvisory services for accounts opened through Atomic Invest LLC: Meow Advisory LLC has an engagement with Atomic Invest, LLC (“Atomic Invest”), an SEC-registered investment adviser, to bring you the opportunity to open an investment advisory account. Investment advisory services are provided by Atomic Invest. Companies which are engaged by Atomic Invest receive compensation of 0% to 0.85% annualized, payable monthly, based upon assets under management for each referred client who establishes an account with Atomic Invest (i.e., exact payment will differ). Atomic Invest also shares a percentage of compensation received from margin interest and free cash interest earned by customers with Meow Advisory LLC. Meow Advisory LLC is not a client of Atomic Invest, but our engagement with Atomic invest gives us an incentive to refer you to Atomic Invest instead of another investment adviser. This conflict of interest affects our ability to provide you with unbiased, objective information about the services of Atomic Invest. This could mean that the services of another investment adviser with whom we are not engaged could be more appropriate for you than Atomic invest. Advisory services through Atomic Invest are designed to assist clients in achieving a favorable outcome in their investment portfolio. They are not intended to provide tax advice or financial planning with respect to every aspect of a client’s financial situation and do not include investments that clients may hold outside of Atomic Invest. For more details about Atomic Invest, please see the Form CRS, Form ADV Part 2A, the Privacy Policy, and other disclosures. Brokerage services for Atomic Invest are provided by Pershing Advisor Solutions LLC (“PAS”), a registered broker-dealer and member of FINRA and SIPC.
Neither Atomic Invest nor Atomic Brokerage, nor any of their affiliates, is a bank. Investments in securities are Not FDIC insured, Not Bank Guaranteed, and May Lose Value. Investing involves risk, including the possible loss of principal. Before investing, consider your investment objectives and the fees and expenses charged by Atomic Brokerage and/or Atomic Invest.
See the Legal Section within the Meow website for additional agreements.

U.K. Gilt pricing quoted net of fees. ~5% U.K. Gilt yield is sourced from Investing.com December 2023 6-month United Kingdom 6-Month Bond Yield. ~5% Treasury Bill yield is sourced from treasurydirect.gov December 2023 12-week U.S. Treasury Bill auction.

**Disclaimer: Meow Technologies is a financial technology company, not a depository, bank or credit union, and your account at Meow is not, itself, an FDIC-insured product.

Meow currently partners with three banking providers. Banking services are provided by Third Coast Bank SSB; Member FDIC, Grasshopper Bank, N.A; Member FDIC, and FirstBank, a Tennessee corporation; Member FDIC.

By opening a Maximum Checking account through Meow and if you choose to receive banking services provided by Grasshopper Bank, N.A, you deposit your funds into a deposit account at Grasshopper Bank, N.A. which sweeps those funds into deposit accounts across a network of Federal Deposit Insurance Corporation (“FDIC”)-insured banks, for up to the current standard maximum deposit insurance amount (“SMDIA”) of $250,000 per eligible depositor, per destination institution, for each ownership capacity or category, subject to applicable terms and conditions, including Grasshopper's ICS Deposit Placement Agreement. Grasshopper Bank, N.A. uses a third-party vendor and agent to help administer this sweep process. Visit https://www.intrafi.com/network-banks/ for a list of the banks and savings associations with which we/Grasshopper, N.A. have a business relationship for the placement of deposits at destination institutions, and into which your deposits may be placed (subject to applicable terms with you, and any opt-outs by Grasshopper, N.A. or you). The current maximum deposit insurance amount for your funds is up to $125 million in FDIC insurance through the sweep network of Grasshopper Bank, N.A, subject to change at any time with notice from Meow and/or pursuant to applicable law. Terms and restrictions apply. Subject to applicable rate sheet. Interest rate on checking products quoted in Annual Percentage Yield (APY). Interest rates and yields are effective as per the date on the applicable rate sheet. See applicable terms and restrictions and refer to the applicable rate sheets for additional information.

By opening a Maximum Checking account through Meow and if you choose to receive banking services provided by Third Coast Bank SSB, you deposit your funds into a deposit account at Third Coast Bank SSB. If you also hold funds in a sweep program with Third Coast Bank SSB, Third Coast Bank SSB sweeps those funds into deposit accounts across a network of FDIC-insured banks, for up to the current SMDIA of $250,000 per eligible depositor, per receiving bank, for each ownership capacity or category, including any other balances you may hold at that receiving bank directly or indirectly through other intermediaries, including broker-dealers. Third Coast Bank SSB uses a third-party vendor and agent to help administer this sweep process. Visit Third Coast Bank SSB for a list of the banks and savings associations with which we/Third Coast Bank SSB have a business relationship for the placement of deposits at receiving banks, and into which your deposits may be placed (subject to applicable terms with you, and any opt-outs by Third Coast Bank or you). The current maximum deposit insurance amount for your funds is up to $50 Million in FDIC insurance through the sweep network of Third Coast Bank, subject to change at any time with notice from Meow and/or pursuant to applicable law. Terms and restrictions apply. Subject to applicable rate sheet. Interest rate on checking products quoted in Annual Percentage Yield (APY). Interest rates and yields are effective as per the date on the applicable rate sheet. See applicable terms and conditions and refer to the applicable rate sheet for additional information.

By opening a Maximum Checking account through Meow and if you choose to receive banking services provided by FirstBank, a Tennessee corporation, you deposit your funds into a deposit account at FirstBank, which sweeps those funds into deposit accounts across a network of FDIC-insured banks, for up to the current SMDIA of $250,000 per eligible depositor, per destination institution, for each ownership capacity or category, subject to applicable terms and conditions, including FirstBank's ICS Deposit Placement Agreement. FirstBank uses a third-party vendor and agent to help administer this sweep process. Visit IntraFi for a list of the banks and savings associations with which FirstBank has a business relationship for the placement of deposits at destination institutions, and into which your deposits may be placed (subject to applicable terms with you, and any opt-outs by FirstBank or you). The current maximum deposit insurance amount for your funds is up to $125 million in FDIC insurance through the sweep network of FirstBank, subject to change at any time with notice from Meow and/or pursuant to applicable law. Terms and restrictions apply. Subject to applicable rate sheet. Interest rate on checking products quoted in Annual Percentage Yield (APY). Interest rates and yields are effective as per the date on the applicable rate sheet. See applicable terms and restrictions and refer to the applicable rate sheet for additional information.

***FDIC insurance coverage is only available to protect you against the failure of an FDIC-insured bank that holds your deposits (and does not protect you against the failure of Meow or other third party). Your account with Meow and all services provided to you are subject to the Meow Terms of Service (“Account Agreements”) and other applicable terms and no other representations or warranties, express or implied, are provided to you except as expressly set forth in those written Account Agreements. If you have any questions regarding your account, please contact team@meow.com.

FirstBank Funds Availability Notice

FirstBank’s general policy is to allow you to withdraw funds deposited in your account on the first business day after the day we receive your deposit. Funds from electronic deposits will be available on the day we receive the deposit. In some cases, we may delay your ability to withdraw funds beyond the first business day. Then, the funds will generally be available by the SECOND business day after the day of deposit.