Customer Case Study with INSHUR’s Head of Finance

Written by

Meow Technologies, Inc.

Published on

Tuesday, August 1, 2023

Customer Case Study with INSHUR’s  Head of Finance

Meow Technologies is a financial technology company, not a bank or FDIC-depository insured institution. Banking services are provided by FirstBank, a Tennessee corporation, and by Grasshopper Bank, N.A. and Third Coast Bank SSB; Members FDIC. Sweep programs allocate deposits across a network of FDIC-insured banks and are offered through Meow’s partner banks, FirstBank, a Tennessee corporation, for up to $125 million, Grasshopper Bank, N.A. for up to $125 million, and Third Coast Bank SSB for up to $50 million.

Advisory services are offered through Meow Advisory, LLC, an SEC-registered investment advisor. Brokerage services provided by BNY Mellon Pershing, member SIPC, through a clearing and custody relationship with Atomic Invest.

INSHUR is an embedded insurance provider for the on-demand economy in the United States, the United Kingdom and the Netherlands.

Founded in 2016, INSHUR is an established Series B startup that’s raised over $60 million with investors that include Viola Fintech, Jerusalem Venture Partners and Munich Re Ventures.

Today, we are featuring Beatrice Genin-Lomier, Head of Finance at INSHUR. Prior to INSHUR, Beatrice spent almost 15 years leading Accounting, FP&A and various finance functions at Kimberly-Clark, a $50 billion publicly traded CPG business.

Without further ado, we’re learning about why her team is using Meow to manage their cash.


1. Why use Meow compared to a legacy provider or other options?

“Every single finance team wants the combination of legacy safety and security with the easy-to-use interface of a financial technology company.

Meow married both because their treasury products enable us to get our own brokerage account at BNY Mellon Pershing*.

You get top yields and security. But I also love that we have our own dedicated slack channel for customer support questions.

Banking is mission-critical. The Meow team responds in seconds and works around the clock to make sure we have a delightful experience.”


2. Tell me a bit about your priorities and how you think about cash management for your startup.

“Our top priority will always be safety. Next, we care about maximizing yield. Lastly, we prioritize operational simplicity with a focus on accounting integrations and application navigation.

The power of working with a financial technology company like Meow is they’re 100% focused on solving the safety, security and transparency piece.”

3. What about Meow has stood out to you that causes you to continue using the platform?

“I love Meow’s multi-entity functionality. This makes it easy to manage and earn yield across our TopCo and/or subsidiaries all from a single dashboard.

Lastly, the ability to auto-roll U.S. Treasury Bill maturities and withdrawal funds when necessary removes a big pain point from previous banking experiences.”

4. Given that INSHUR is a global business, how are you thinking about utilizing Meow for these needs?

“INSHUR is a global business with multi-entity, multi-account, and multi-currency needs.

Our goal is to maximize interest income, minimize fees, and minimize operational hassle associated with managing our global business exposure across USD, Sterling and Euros.

With Meow's recent U.K. launch, I’m excited for the opportunity to consolidate, simplify and earn significant interest income across our currency mix.”


*Disclaimers:

This material does not constitute an offer, solicitation or recommendation to sell or an offer to buy any securities, investment products or investment advisory services. All investments involve a significant degree of risk, and there can be no assurance of investment success. Unless otherwise stated, all representations in this presentation are Meow's beliefs based on sector knowledge and/or research. All investments involve a significant degree of risk, and there can be no assurance that Meow’s investment objectives will be achieved by any recommendations made or that any investment will be profitable. Past performance is not necessarily indicative of the future performance or the profitability of any investment in any security suggested by Meow. Nothing contained herein is or should be relied upon as a promise, representation or guarantee as to the future performance of any investment or any recommendation made by Meow. It should not be assumed that the recommendations made by Meow now or in the future will be profitable or will equal the performance of the securities discussed here. The case studies discussed herein were selected based on objective non-performance based criteria and are provided for illustrative purposes. There is no guarantee that Meow will find similar opportunities in the future. Additional information about these investment case studies can be obtained by contacting Meow.

This content is only being distributed to and is only directed at persons who are: (a) persons falling within article 49(2)(a) to (d) (“high net worth companies, unincorporated associations, etc.”) of the Financial Services and Markets Act 2000 (Financial Promotion) Order 2005 (the “Order”); or (b) persons to whom it may otherwise be lawfully communicated (all such classes of persons together being referred to as “relevant persons”). This content must not be acted on or relied upon by persons who are not relevant persons. Any investment or investment activity to which this content relates is available only to relevant persons and will be engaged in only with relevant persons.

Meow is a financial technology company and registered investment adviser, not a depository, bank or credit union, and your account at Meow is not, itself, an FDIC-insured product. Registration as an investment adviser does not imply any level of skill or training. Advisory services offered through Meow Advisory, LLC, an SEC-registered investment advisor. Subadvisory services are offered through Atomic Invest LLC ("Atomic Invest"), an SEC-registered investment advisor, member SIPC. Atomic Invest was formerly known as Helium Advisors LLC. Brokerage services provided by BNY Mellon Pershing, member SIPC, through a clearing and custody relationship with Atomic Invest. Meow Advisory, LLC has a subadvisory relationship with Atomic Invest to manage and execute investments on behalf of its customers. Technology services may be provided by Atomicvest.

The case studies discussed herein were selected based on objective non-performance based criteria and are provided for illustrative purposes. There is no guarantee that Meow will find similar opportunities in the future. Additional information about these investment case studies can be obtained by contacting Meow.

Meow Technologies is a financial technology company, not a bank or FDIC-insured depository institution. Likewise, Meow Technologies is not an investment adviser and none of the information presented herein should be relied upon as financial advice or a recommendation to make any financial decision nor should it be considered to be tax or legal advice. The information is the opinion of Meow Technologies for educational purposes and may not be suitable for all companies. Products, like the one described herein, are offered through Meow Technologies and are not advisory services which are only offered through Meow Advisory, LLC.** The FDICs deposit insurance coverage only protects against the failure of an FDIC-insured bank.**

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